Arnold: Political Product Placement?
One of the truly special things about Ojai is a virtual moratorium on chain stores, billboards, bus ads and other 'impression-gathering mechanisms'. There's no Starbucks, no Niketown, no McDonalds and certainly no Wal-Mart.
Being away from Los Angeles awhile, its all the more shocking and disconcerting to see corporate logos worm their way into the most unlikely of places. I'm not trying to pick on the Governator - I had never mentioned him on this site until a couple days ago with the pothole incident - but he's got a new political ad that clearly steps over the bounds of what's appropriate.
Brian Flemming has a story on Arnold's new ad, which is being picked up across the blogosphere. Arrowhead, Diet Pepsi and other products are clearly in focus in the ad. A sample from the post:
Someone chose to dress this set not using the typical generic items that a designer would normally choose. Someone selected these particular branded items and placed them carefully in the frame. And the director and the director of photography both said, Yes, that looks good like that.
It could not have happened any other way in the real world of film production.
Find the people on this film set who held one of these titles: Production designer, art director, set dresser or property master. Any one of these folks should be able to tell you who told them to choose these particular items to place on the set, or lead you in the right direction. If they say they don't know, and they don't know who would know, they're lying.
